Want to refresh your blog and bring it back to life?
Want to build a loyal following?
Wish you could share your words with the world but don’t know how?
Then this is the course for you!
This is a 10 week course delivered to you via email and it will change the way you think about blogging.
Back to Basics: Blogging starts right at the very beginning and leads you through a step by step process showing you how to create a blog that reaches the right people, the right way.
Warning! This is not your typical blogging course, locking you into a prescribed blog format. No. This course is designed to stimulate your thinking and discover how to communicate with your readers in a way that is natural and comfortable for both of you.
What will we cover?
The course includes these bonus items FREE:
We will even read over your first post and give you feedback.
All of this for only $25.00. Yes, including personalised feedback!
Are you still blogging? Many entrepreneurs I talk to say they have a blog but they have not been giving their blog much attention of late. Are you missing out on the benefits a blog can offer your business?
There are blogs and there are blogs. A successful blog must product relevant and quality posts regularly to captivate their audience. If you fail to do this, then you will find that over time, your readership will drop and you will start to feel like you are talking to yourself.
To read the rest of the article visit Savvy SME: http://www.savvysme.com.au/article/1054-blogging-is-still-a-benefit-for-your-business.
Michelle Tupy is a content writer who quite happily spends her time behind the scenes writing Facebook posts, blog posts, articles and ebooks on behalf of busy managers. She is the Blog and Epublishing Manager for Clever Streak (www.cleverstreak.com).
I often get asked the secret to blogging. How can I make my blog a success? What should I/shouldn't I do?
Because of this, Anne from Clever Streak and I have decided to create a course on how to blog for those who are unsure just how to make their blog a success.
What would you like to know? What concerns do you have? Let me know and I will be sure to include these in the course which will be available for purchase later this year.
I love embarking on a new project especially when it is a subject I am so passionate about.
Not everyone has the time or the ability to write - we get that! And while you think that may be a problem, in the grand scheme of things it isn't - as that is where we come in. We can take over your blog posts, social media posts and any other writing tasks you need assistance with while freeing you up to do the money making tasks within your business.
Don't neglect your blog, Facebook or Twitter account as your current fans will be wondering where you have gone and whether you are still in operation. And that won't help your business at all. They need to see that you are keeping up to date with all your social media in all forms - after all that is their avenue to communicate with you.
Outsourcing is a great way to get assistance with your business for a minimal charge - there is no need to hire additional staff - we can help you as and when you need it.
Contact us today for a quote on your writing needs - we look forward to hearing from you.
Blog posts, Facebook posts, business articles - it must be December - as the majority of them are featuring Christmas or traditional festivities in some form or another. What a fun time of year!
Businesses start to embrace the joy in the month and relax their usual business posts for something a little lighter and friendlier in tone.
What do you enjoy most about December when it comes to your workplace? Do they have certain traditions in place.
Around here it is business as usual and as organisations start to wind down their workload for Christmas, it allows me to start catching up on all the work I had been meaning to do over the last few months but just couldn't seem to find the time to get around to doing it. And looking at my list, that encompasses quite a lot!
Annual Christmas parties, Kris Kringle gift exchanges - these are all part and parcel of December and allows your employers and colleagues to really share their Christmas spirit with you.
Enjoy December and the merry makings it brings with it. And if you need any help with blog posts, ghost writing or social media either this year or next then just let me know. Don't forget we also offer a Facebook and blog babysitting service so when you are relaxing on your annual holidays, you are safe in the knowledge that the work is still being done on your behalf.
When I ask this question to others, the response can vary dramatically. Some blog whenever they feel like it, others monthly, some weekly and a handful a few times a week or even daily, depending on their market.
How often do you think you should blog?
You might have a definitive answer in mind or you might just hazard a guess.
I like a weekly or a bi-weekly blog myself - only because I get to read new information each week but I don't feel like I am being bombarded with information or forced to buy into something which I don't necessarily agree with.
A solid presence is necessary to establish yourself as an expert in your market. Post once and then follow up with a post six months later, those fans you had built up in the meantime might wonder where you have disappeared to.
My advice - quality beats quantity every time. If you have something to write then write. Readers will love to see your passion and enthusiasm shine through. If that is once a day or a few times a week - so be it. The minimum I would recommend is once a week or a fortnight as a good blog like anything else needs regular maintenance and work.
If you struggle to find things to write about then I recommend keeping pen and paper with you at all times; as soon as an idea comes to you then you can jot it down. I don't know about you but for me the best ideas always come at some random time when I am not even focussed on my business or my work.
If you really do find it difficult to come up with ideas then don't hesitate to give me a shout. I am always happy to add a boost of inspiration to your blogging and very soon you will be firing on all cylinders as the ideas run thick and fast.
For much of the year we saw a reduction in the amount of time many companies spent on their blogging efforts and a rise in networking through sites such as Twitter, LinkedIn and Facebook. The number of blog posts dramatically decreased with some blogs being ignored altogether. However in hindsight, many of those companies that failed to update their blog felt that their marketing campaigns were lacking in substance, and it was all just a bit too “hit and miss”.
A successful marketing plan involves all forms of social media with a blog being central to the overall strategy. First and foremost you need to have a place to showcase your content, articles and advice to help boost your marketing efforts and cement your authority in your chosen field.
Quality content is paramount to all of your social media and should be appealing and relevant to your target readers. This content should maintain and strengthen your brand and act in accordance with your entire organisational goal. What might be topical or current at the moment? What do your readers want to hear? What information will help them understand more about your product or service? If in doubt, ask your followers what they might like to read about.
When quality content is achieved then it is time to focus on the quantity of posts you publish. Pick an ideal blogging schedule and stick to it as best as you can. Once a week may be a good place to start, depending on your other commitments.
When, and only when, you have developed and maintained a solid presence via your blog, you can then start to use the other social media channels to drive traffic to your blog and ultimately back to your main website.
Social media is about building connections to your customers or potential customers, and blogging can be used much in the same way. Writing blog posts and acting as a guest blogger on other relevant sites will strengthen your connection to colleagues in your field, as will allowing others to write content to feature on your blog.
Don't dismiss your blog. If you have an online business and rely on customers finding your website and purchasing your products or services, then it still very much relevant to your business needs.
Social media, Facebook, E-books, Travel, Lifestyle, Business, Blogging; you name it we talk about it.